“The power of

business lies in its

ability to care

for communities

and give back to

the society.”

Adrian Cheng

Chief Executive Officer, New World Development

Love Only Grows

by Sharing


is a shared support platform launched by New World Development (NWD) during the COVID-19 outbreak. It aims to bring together creative and sustainable business solutions to tackle the challenges of the pandemic. It also underpins NWD’s global initiative to continuously give back to communities. The vision for #LoveWithoutBorders is to encourage people and businesses from diverse backgrounds to engage in ”Creating Shared Value” (CSV), and take action in the pursuit of the betterment of humanity.

Since launching #LoveWithoutBorders, NWD has donated much needed resources to non-profits in Hong Kong and abroad. It has also set up its own face mask production lines and is going to make the face masks available for sale to the public.

First “Mask-to-Go”

Dispenser in HK

A creative solution

for communities

combating coronavirus

We believe that love should see no borders

The shortage of face masks in local communities has led us to set up our face mask production lines, invent the first “Mask-to-Go” dispenser and smart redemption system in Hong Kong; collaborate with non-profits to distribute face masks to low-income families for free; and offer our Made-in-HK face masks for sale to the public. Committed to innovating and giving back to the society, we aim to bring much-needed hope to communities in Hong Kong and abroad in these challenging times, and we hope you will join us in promoting #LoveWithoutBorders.

Community Donation

We Share Love

with Ease

Giving back to the communities and

helping the underprivileged

One Card.

One QR Code.

Zero Queueing.

Quick and Easy.

  • 1. Complete an application at the designated NGO centre located in your registered district
  • 2. Qualified applicants will each receive a mask redemption card
  • 3. Scan your redemption card at the "Mask-to-Go" dispenser in the NGO centre, and receive a pack of 5 individual masks per week. Redemption cards are valid until 31 October 2020

37 “Mask-to-Go” dispensers

installed across 18 districts

First Phase

May 2020 – 31 October 2020

List of NGOs

Second Phase

June 2020 – 31 October 2020

List of NGOs

  • Evangelical Lutheran Church Social Service - Hong Kong
  • Hong Kong Lutheran Social Service
  • Hong Kong Young Women's Christian Association
  • Society for Community Organization
  • St. James’ Settlement
  • The Boys' and Girls' Clubs Association of Hong Kong
  • The Neighbourhood Advice-Action Council
  • The Salvation Army
  • Caritas Youth and Community Service
  • Chinese YMCA of Hong Kong
  • Evangelical Lutheran Church Social Service - Hong Kong
  • Hong Kong Christian Service
  • Hong Kong PHAB Association
  • Methodist Centre
  • Pok Oi Hospital
  • Sai Kung District Community Centre
  • The Hong Kong Family Welfare Society

Public Sales

Our New World

Face Masks

are for Sale

Protect Yourself,

Protect the Community

You Buy a Box,

We Donate a Box

New World Development will match the number of masks you bought and donate them to those in need. Donate to an NGO of your choice:

List of NGOs

Online Order:

Boxes of 30pcs

Registration: 12nn, 17 August 2020 – 12nn, 21 August 2020

Dispatch date: mid-September

Kids – White HK$84
Adult - Green
Adult - White HK$84
Adult - Grey HK$108

“Mask-to-Go” Dispensers:

Bags of 5pcs

Purchase yours at

selected locations

Starting from late August 2020

Adult - Grey HK$18
Adult - Green HK$18
Adult - White HK$14
Kid – White HK$14

“Mask-to-Go” Dispenser Locations:

Tsim Sha Tsui K11 MUSEA | Tsim Sha Tsui K11 Art Mall | Tsuen Wan D.PARK

Four different styles

of packaging

filled with myriad

shades of love

  • #Kindness
  • #Courage
  • #Compassion
  • #Hope


Made-in-Hong Kong

face masks that provide

the best protection

ASTM Level 2 (BFE≥98% ; PFE≥98%)


  • Manufactured in a certified

    ISO Class 8 cleanroom
  • Hypoallergenic and
  • Comfortable nose band
    and earloops that fit the
    wearer’s facial contours
    for high breathability
  • Fluid resistant to help
    reduce the wearer’s
    exposure to blood and
    other bodily fluids

Measurements: Adult – 17.5 x 9.5cm / Kid – 14.5 x 9.5cm

What’s new